Urban Hero by Jimmy Choo is a bold and artistic expression of modern masculinity, inspired by the creativity and edge of city life. Launched in 2019, this woody spicy fragrance captures the essence of a man who thrives in an urban environment—confident, mysterious, and effortlessly stylish. The opening delivers a sharp and invigorating punch of black pepper paired with the zesty freshness of finger lime, immediately making a daring statement.
At its heart, Urban Hero introduces the rich, slightly sweet depth of palisander rosewood and the smoky elegance of vetiver, creating a refined yet contemporary character. The base unfolds with smooth leather and salty ambergris, giving the fragrance a warm, sensual finish that lingers. Perfect for evening wear or cooler seasons, Urban Hero is a sophisticated choice for men who embrace their individuality and live with fearless creativity.
 
Top Notes: Black Pepper, Finger Lime
Middle Notes: Palisander Rosewood, Vetiver
Base Notes: Leather, Ambergris